How galleries are adapting to lure digital natives

en | According to TEFAF’s 2017 art market report, the internet is the second most fruitful platform for meeting new clients. Half of the dealers surveyed say they meet 20–40 percent of their new buyers on the web. And more than two-thirds anticipate that the internet will become increasingly important as a way to meet clients in the future.

A survey of New York galleries reveals similar trends.

Article by Taylor Dafoe